This advert by Boots Opticians features an Italian song from 1959. The commercial showcases their stylish and fashionable specs with the help of some visually impaired models.
The advert video created by Dave Anderson and Ian Brassett shows various male and female models looking the part as they show off their eye-wear in an unfurnished mansion. The commercial ends as a model takes off her glasses revealing that her glasses only cost £40.
The music in the advert
Music: Guarda Che Luna | Artist : Fred Buscaglione
The music in the new 2020 Boots advert is a 1959 song called “Guarda Che Luna” (translates to Look, What A (beautiful) Moon). The music was written by Walter Malgoni and lyrics written by Bruno Pallesi.
The song was first recorded by Italian singer and actor Fred Buscaglione.