Amazon’s 2024 holiday ad, Midnight Opus, tells an inspiring story of a theatre janitor whose vocal talent captivates his co-workers. In the full-length 90-second spot, viewers see him singing while cleaning, his voice reflecting his dreams as he gains admiration from those around him. This heart-warming ad celebrates aspirations and the magic of holiday dreams coming true, aligning with Amazon’s festive theme of inspiring possibilities.
Best viewed in the full-length 90-second version of the Christmas Amazon advert (below), the ad spot begins with the janitor singing to himself as he cleans inside the theatre building, but catching the attention of co-workers with the quality of his vocals as he goes.
The music in the Amazon Holiday Commercial 2024 – Singing Janitor
Song: What The World Needs Now Is Love
Original Artist: Jackie DeShannon
Released: 1965
Amazon’s 2024 holiday advert, titled “Midnight Opus,” is set to the iconic 1965 song “What the World Needs Now Is Love,” written by Burt Bacharach and Hal David. Written by the prolific songwriting duo Burt Bacharach and Hal David, this track became one of DeShannon’s biggest hits and reached the Billboard Top 10 in the U.S. Known for its heartfelt lyrics and soulful melody, it has since been covered by numerous artists and remains a powerful anthem for love and unity.