As the official mixed reality (MR) headset of the NBA, Meta’s latest commercial for the Meta Quest 3 transports viewers right to the heart of the action, offering a courtside experience unlike any other. The ad brilliantly demonstrates how the device can be used to watch live sports, giving users the sensation of being physically present at the game, even when viewing from the comfort of their home.
Titled “Live sports on Meta Quest. Sniff,” this 30-second ad encapsulates the immersive power of the Meta Quest 3 headset, reinforcing the tagline, “Now everywhere is courtside. Expand your world.” By blending the virtual and physical worlds, the Meta Quest 3 opens up new possibilities for sports fans, enabling them to experience live events as if they were there in person.
The Music in the Meta Quest 3 Advert
Song: More Mess on My Thing
Artist: The Poets of Rhythm
Album: Practice What You Preach
Released: 1994
The funky and energetic soundtrack for the Meta Quest 3 commercial is “More Mess on My Thing,” a track by the German funk band The Poets of Rhythm. Featured on their 1994 album “Practice What You Preach,” this song brings an infectious groove to the basketball-themed ad, enhancing the overall excitement of the viewing experience.
The Poets of Rhythm are known for their deep, authentic funk sound, drawing inspiration from the soul and funk scenes of the 1960s and 70s. Their music is characterized by tight rhythms, punchy brass, and groovy basslines, creating a timeless vibe that perfectly complements the cutting-edge technology showcased in the Meta Quest 3 advert.
Watch and listen to the full track on this YouTube video: